Search visibility
SEO Consulting in Mersin
EFORWEB provides SEO consulting and implementation so that businesses in Mersin and across Türkiye rank high in Google searches and in Google Maps. We fix the technical infrastructure, produce content that answers the questions people search for and share the results every month in transparent reports.
SEO (search engine optimisation) is the set of work done so that your site ranks high in the organic results without paying for ads. It rests on three things: a site that works fast and properly, content that gives clear answers to the questions people search for, and consistent business information everywhere.
Scope
What does our SEO service cover?
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Technical SEO
Crawling and indexing errors, site speed, mobile compatibility, redirects, structured data, sitemap and robots.txt.
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On-page SEO
Page titles, descriptions, heading hierarchy, internal links and image optimisation.
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Content
Using Search Console and keyword data, we find the questions your customers ask and write pages and articles that answer them.
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Local SEO
Google Business Profile, map rankings, customer reviews and consistent business information in local directories.
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AI compatibility
We carry out SEO work in line with Google’s AI features. Measurement and optimisation for other assistants such as ChatGPT and Perplexity is a separate service of ours.
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Links and brand mentions
Earning natural links and brand mentions on sector and local sites.
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Measurement and reporting
A monthly report with Search Console, Google Analytics 4 and ranking data.
Process
How does SEO consulting work?
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Analysis
We examine your site’s technical condition, current rankings, your competitors and Search Console data.
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Roadmap
The findings are put in order of priority; it becomes clear which task will be done when and by whom.
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Technical fixes
The technical issues with the biggest impact are solved first.
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Content and local SEO
The pages and articles planned each month are published, and the Business Profile is kept up to date.
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Report and review
Every month we discuss what worked and update the plan based on the data.
You can also take consulting only: we draw up the roadmap, your team implements it and we follow the process.
Local SEO
Local SEO in Mersin: appearing on the map and in searches near you
For searches with “near me”, “in Mersin” or a district name, Google shows the map results first. To appear in these results you need a complete Google Business Profile, the same business name, address and phone number everywhere, regular customer reviews and local content on the site. For businesses serving districts such as Yenişehir, Mezitli, Toroslar, Akdeniz, Tarsus, Erdemli and Silifke, we also target district-level searches.
AI
SEO and AI search
Some users now ask questions such as “Which is a reliable logistics company in Mersin?” to ChatGPT, Gemini or Perplexity instead of Google. Google’s AI features (AI Overviews and AI Mode, being rolled out gradually in Türkiye) base their answers on pages in Google’s search index, and Google’s official guide describes work in this area as ‘still SEO’. In other words, a solid SEO foundation is also the basis for appearing in Google’s AI answers.
To measure whether your business appears in AI answers, manage crawler access and make your business information consistent on all platforms, see our AI search optimization service.
Guarantee
Is a first-page guarantee possible in SEO?
No. Google decides rankings based on hundreds of factors and on what competitors do; no agency can control this. Google’s own guide also warns against companies that guarantee rankings. Instead of a guarantee, we write down from the start what we will do, when, and how we will measure the result, and we report on it every month.
SEM
SEO and Google Ads together (SEM)
SEO is a lasting investment that takes time to pay off; Google Ads gives instant visibility for as long as the budget runs. For a new site or service, starting both together and learning from the ad data which searches turn into sales makes it easier to set SEO priorities. For ad management, see our Google Ads service.
FAQ
Frequently asked questions
If you can’t find the answer to your question, call us or message us on WhatsApp.
How long does SEO take to deliver results?
The effect of technical fixes can be seen within a few weeks; for competitive searches, lasting results usually take 3–6 months, sometimes longer. The time depends on the site’s history, the competition and how fast content is produced.
What determines SEO prices?
We don’t charge a fixed monthly amount but according to the time we spend: you pay only for the time worked, based on a 60-minute unit rate. The size of the site, the number of target searches, the level of competition and who produces the content determine the time needed. The unit rate varies with the difficulty of the work and the length of the agreement; long-term agreements get a more favourable unit price.
Can you do SEO work if you didn’t build my site?
Yes. We start with a technical analysis; if the platform is holding SEO back, we assess the suggested fixes and, if necessary, the option of a redesign together.
What is the difference between local SEO and general SEO?
Local SEO aims to appear in searches in a specific area such as Mersin and in Google Maps; the Business Profile, reviews and local directories carry the weight. General SEO focuses on searches across Türkiye, regardless of location.
What do the reports include?
Organic clicks and impressions, top searches, ranking changes, next month’s plan and an itemised breakdown of every task done that month with its time. We go through the report together in a meeting every month.
Let’s talk about your project: call us on +90 324 325 99 33 or fill in the contact form. We can also meet face to face at our office in Yenişehir, Mersin.